Cuba USA
I would be curious to know how one submits and ad or music video for distribution in El Paquete and who and how much they pay to have their material included.
Michael Voss (@mvosscuba) of CCTV just did a news segment on El Paquete, a weekly distribution of entertainment and information on flash drives. Voss says El Paquete, which sells for about $2 per week and is available throughout Cuba, has has increasing amounts of advertising, like this ad for a local restaurant:
and videos of Cuban talent like Joel La J, lead singer for the band Los Metalicos.
El paquete is a cool response to a lack of connectivity, but I am left wondering who is assembling this material. Voss says "there's no single person or organization putting the weekly package together; rather it’s a loose knit grouping (sic) across the country." That does not answer my question though -- there are many neighborhood distributors, but who compiles the material?
Cuban blogger Isbel Diaz Torres (@Isbel_oc) has suggested that El Paquete might be produced by the government. I would be curious to know how one submits and ad or music video for distribution and who and how much they pay to have their material included.
El Paquete seems to have a sanctioned competitor in Mi Mochila, a collection of material curated and distributed by the Joven Clubs. Unlike El Paquete, the source of Mi Mochila is known and, as a Joven Club project, it is sanctioned by the government.
Is this inter-government competition? Regardless, I expect that the issue of government sanctioned copyright violation will have to be addressed during the negotiations leading to the US and Cuba establishing diplomatic relations.
The CCTV segment:
Update 8/11/2015
The BBC reports that "the advertising firm ETres offers Cuban businesses such as restaurants, photographers and beauty salons the opportunity to reach their prospective clients for a fee via the Paquete."
The Miami Herald also has an article on the return of advertising to Cuba.
Please, Cuba -- no billboards!
At most, allow murals and street art like "Wrinkles of the City:"
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Cuba USA
El Paquete and Mi Mochila -- sneakernet competitors
I would be curious to know how one submits and ad or music video for distribution in El Paquete and who and how much they pay to have their material included.
Michael Voss (@mvosscuba) of CCTV just did a news segment on El Paquete, a weekly distribution of entertainment and information on flash drives. Voss says El Paquete, which sells for about $2 per week and is available throughout Cuba, has has increasing amounts of advertising, like this ad for a local restaurant:
and videos of Cuban talent like Joel La J, lead singer for the band Los Metalicos.
El paquete is a cool response to a lack of connectivity, but I am left wondering who is assembling this material. Voss says "there's no single person or organization putting the weekly package together; rather it’s a loose knit grouping (sic) across the country." That does not answer my question though -- there are many neighborhood distributors, but who compiles the material?
Cuban blogger Isbel Diaz Torres (@Isbel_oc) has suggested that El Paquete might be produced by the government. I would be curious to know how one submits and ad or music video for distribution and who and how much they pay to have their material included.
El Paquete seems to have a sanctioned competitor in Mi Mochila, a collection of material curated and distributed by the Joven Clubs. Unlike El Paquete, the source of Mi Mochila is known and, as a Joven Club project, it is sanctioned by the government.
Is this inter-government competition? Regardless, I expect that the issue of government sanctioned copyright violation will have to be addressed during the negotiations leading to the US and Cuba establishing diplomatic relations.
The CCTV segment:
Update 8/11/2015
The BBC reports that "the advertising firm ETres offers Cuban businesses such as restaurants, photographers and beauty salons the opportunity to reach their prospective clients for a fee via the Paquete."
The Miami Herald also has an article on the return of advertising to Cuba.
Please, Cuba -- no billboards!
At most, allow murals and street art like "Wrinkles of the City:"
- Teaching Material For Cuba -- El Paquete Educativo?
Locations of deploying organizations and installations of the offline Khan Academy. The Khan Academy is arguably the most important source of online learning on the Internet. Over 39 million teachers and learners have used their collection of 57 innovative,...
- Paquete Semanal, S. A.
A legitimatized "Paquete Semanal, S. A." could distribute Netflix content in Cuba today. To the extent that we are allowed to see it, Cuba's plan for the Internet focuses on connectivity in homes and public places and support of areas that are considered...
- El Paquete Update -- Cuba's Largest Private Employer?
For several years, I've been tracking Cuba's "paquete semenal," a weekly distribution of entertainment, software, games, news, etc. on portable hard disks and flash drives. I've noted that the compilation and distribution of the material is...
- Cuban Government Support Of The Weekly "packages"
Cuban blogger Isbel Diaz Torres has written a two part post on the information "packages" that are distributed each week in Cuba. In part one, he lists 12 factors that lead him to believe that the Cuban government may be behind these weekly packages....
- How Does One Post Material On The Cuban "sneaker Net?"
Warhol P has written a Havana Times post on the Cuban "sneaker net" -- the circulation of movies, TV shows, software, etc. on flash and hard disk drives. He reports prices of 50 Cuban Pesos (around $2) for 80 to 500 gigabytes of material and 10 Cuban...